Digital Marketing Manager

Digital Marketing Manager – Head of Online Marketing £65,000 London - Contact John@interactive-recruitment.com Digital Marketing Manager – Head of Online Marketing Working for a rapidly expanding SAAS Vendor reporting in to the CEO. This is a hands-on job in a start-up culture ( with long term rewards) that requires a focus and commitment to ensure success, you will be responsible for the following Ownership of a full range of Digital marketing activities not limited to but including; Develop the online/digital strategy for driving potential clients to the on-line services. Ecommerce, SEM and SEO strategy, Content creation, recommendation, development and implementation. On Line direct sales quota – capturing and driving traffic ensuring revenues are generated via the web and targeting numbers of new users revenue streams Oversee the development, testing and roll-out of new websites and services Develop full range of social media assets – including– Blogs, Twitter, Wikipedia, Facebook, LinkedIn, MySpace, Flickr etc Perform ongoing research to continually evolve the company/brand web presence and enhance user experience. Drive brand engagement through social media in a B2B environment Build product brands through a mix of marketing channels Manage and maintain marketing budgets, monitoring monthly spend and forecasting Develop strategic plan and execute them Develop clear and compelling communications; manage any external agencies if required. Experience Ideally 5 years as Digital Marketing Manager or Head of On Line Marketing with a technology vendor or have a track record of success in On line marketing generating revenues in a B2B environment Familiarity with the marketing of technology products